Living in Hoopcity: The Intro

Whatsup guys, welcome to the new Hoopcity blog. We thought we'd get this started to give you guys a 'behind-the-scenes' look at what goes on behind the magazine and what's still to come.

We've called the blog 'Living in Hoopcity' because Hoopcity is more than just another magazine, it represents Australian basketball, the lifestyle, and what the game is all about. We've lived and breathed the game ever since we were kids searching for inspiration back in the early 90s. We were there when the game blew up, and we were there when the game fell off the Australian sporting landscape. And we're still here today, with a motive to help bring the game in Australia back to the level it once was and beyond. The inspiration, the feeling, the friendships and life lessons that came with the game ultimately shaped who we are today. And to see basketball not shown on free TV or getting the respectable media coverage it deserves now, more and more young people are missing out on the experiences and lessons we learnt through basketball. The game's always been inspiring and entertaining, though the marketing and community involvement from the pro level has gradually disappeared over the years. Some people blame the lack of sponsors and funding, which leads to lower salaries, then top players head overseas for bigger bucks. Or some people say it's due to having no free TV coverage, therefore a lack of support and awareness. No matter what people try to blame, we need to all man up and take some responsibility. We've all been a part of this games fall by sitting on the sidelines instead of getting in the game, and we can all be a part of the games rise by getting involved, teaching kids some fundamentals, finding ways to promote your team, getting to the games and bringing friends or family along.

Hoopcity hopefully can bring something back to the game that's been missing in Australia for a long time; respect in the media and linking the Australian pro's back with the grassroots level.